PiPiAds alternatives: which ones really include TikTok

PiPiAds is a TikTok-first ad spy tool, and as of 11 November 2026 its Basic plan is $49 a month for TikTok and Facebook ads. Five of the six PiPiAds alternatives checked here drop TikTok, sell it only on a higher plan, or haven't shipped it yet. Of the six checked here, only two show TikTok ads today: TikTok's own free Creative Center, and BigSpy from its Growth plan at $159 a month ($119 billed annually).

That is the trap with this search. You leave PiPiAds for a "multi-platform" tool, pay for the entry plan, and find TikTok is not in it. So every tool below was checked against one question, read from its own pricing page on 11 November 2026: at the price you would actually pay, are TikTok ads included?

I build ecvision, which is one of the options here. It gets the same question and the same rules as the rest, and the answer for it is no.

What does PiPiAds do, and what does it cost?

PiPiAds searches other advertisers' TikTok and Facebook ads, paid for in credits. As of 11 November 2026 its homepage lists Basic at $49 a month (struck through from $69) and Advanced at $99 (from $159). The free start is a one-time 500 credits, not a free plan you keep.

Its homepage puts it in five words: "Track TikTok & Facebook ads." The same page also has an "Ad Library" feature covering Facebook, Instagram, Audience Network, Messenger and Threads.

The plans, as the pricing block on PiPiAds' homepage showed them on 11 November 2026:

The page was also running an "Annual Plan 50% OFF" offer, with the line "Annual plans only. Monthly plan excluded." The dedicated /pricing address would not render without a browser, so these figures come from the pricing block on the homepage itself.

What PiPiAds does well is the thing in its headline: TikTok ad search at a low entry price. If that is what you use it for, and credits don't bother you, stay. Nothing below covers TikTok more cheaply at its first paid tier.

The jump from plan to plan on PiPiAds is mostly about credits and ad trackers, not TikTok itself — Enterprise's 100 trackers are 50 times Basic's 2, but TikTok works the same on both. That matters for the comparison below: BigSpy gates TikTok behind its own version of "pay more," and PiPiAds doesn't.

What are the best alternatives to PiPiAds?

The right PiPiAds alternative depends on why you are leaving. If you need TikTok ads for free, use TikTok Creative Center. If you need more networks, BigSpy covers TikTok from its Growth plan. If you only need Facebook and Instagram, look at Meta Ad Library, AdSpy or Minea. For one named rival's ads next to their store, look at ecvision.

Here is the plain test, by what you would say about your own situation:

1. "I only care about TikTok, and I don't want to pay." Use TikTok Creative Center.
2. "I want TikTok plus Google, YouTube and the rest in one place." Read BigSpy, and budget for its Growth plan.
3. "My rivals mostly advertise on Facebook and Instagram." Read Meta Ad Library, AdSpy and Minea.
4. "I know exactly who my rival is. I want their ads and what's in their shop." Read ecvision.
5. "I want credit-based TikTok and Facebook search for under $50." Stay on PiPiAds.

Which PiPiAds alternatives include TikTok?

Two of the six alternatives show TikTok ads today: TikTok Creative Center, for free, and BigSpy, from its Growth plan at $159 a month. Minea marks TikTok "coming soon". AdSpy and Meta Ad Library don't cover TikTok at all, and neither does ecvision's ad tracking.

Separately from ads, ecvision does track a rival's TikTok account — its follower count and posts, alongside the other platforms it watches.

The method was simple. Each tool's own pricing page (or homepage, or help page, where there is no pricing page) was opened on 11 November 2026 and read for which ad platforms each plan lists. A tool counts as covering TikTok at a price only if that plan names TikTok. A feature list that mentions TikTok somewhere on the page does not count.

Read across, the "TikTok ads?" column is the one that matters for anyone leaving PiPiAds. PiPiAds is the only paid tool here that includes TikTok on its cheapest plan. The free route to TikTok ads is TikTok's own gallery, and the paid route to TikTok plus other networks starts at BigSpy Growth.

Is there a free alternative to PiPiAds?

TikTok Creative Center is the free PiPiAds alternative that shows TikTok ads, but it is a gallery you browse, not a tracker for named competitors. Meta Ad Library and BigSpy's Free plan cost nothing too, without TikTok. PiPiAds' own "Start for Free" is 500 credits once, not an ongoing plan.

Each free option, as its own page described it on 11 November 2026:

• TikTok Creative Center: its Top Ads page invites you to "See high-performing auction ads on TikTok." No price or paywall is named. Its help page says "we recommend logging into Creative Center to take advantage of and see all of its features, data, and insights." You filter by region, objective, language and format. It is a gallery for browsing ideas, not a tool for saving and searching named competitors.
• Meta Ad Library: Meta calls it "a comprehensive, searchable database for ads transparency." It covers Meta's own apps. TikTok is not mentioned.
• BigSpy Free: "No paid subscription required." It explores Facebook ad creatives, with 10 searches a day, 5 video analyses a month and 20 tracked creatives.

If you only watch a handful of rivals on TikTok, start with TikTok Creative Center. Our guide to free ways to track a competitor's TikTok ads walks through that routine step by step.

What does BigSpy cost if you need TikTok?

BigSpy's TikTok ads start on its Growth plan: $159 a month, or $119 a month billed annually, as of 11 November 2026. Its Free and Starter plans don't include TikTok. Growth is $90 a month more than Starter at monthly prices, so check the tier before you sign up.

BigSpy's pricing page lists five plans:

• Free: Facebook only, 1 seat.
• Starter: $69 a month ($49 billed annually), 1 seat. Its line is "Everyday creative research on Facebook and Instagram." It also lists AppLovin for a limited time, for e-commerce only.
• Growth: $159 a month ($119 billed annually), 1 seat. This plan adds "Google Ads," "YouTube," "X (Twitter)," "TikTok" and "Pangle."
• Scale: $399 a month ($299 billed annually), 5 seats.
• Ultimate: $499 a month ($399 billed annually), 1 seat: "All 11 platforms and higher capacity for intensive research."

That $90 a month is the price of unlocking TikTok, plus four other networks. What BigSpy does well is breadth. If your rivals spread spend across TikTok, Google and YouTube, Growth puts them in one search. It fits a team that would otherwise juggle several free libraries. It is the wrong fit if TikTok is your only network, because PiPiAds Basic covers TikTok for less.

Is Minea a PiPiAds alternative for TikTok?

Not yet. As of 11 November 2026, Minea's pricing page covers "All Facebook ads" and lists "Snapchat, Pinterest, TikTok ads (coming soon)." Its Starter plan is $49 a month, or $39 a month paid quarterly. For TikTok today, Minea doesn't replace PiPiAds.

The same "coming soon" line was on Minea's pricing page when it was read on 8 October and 10 November 2026 for our other alternatives posts, with no launch date given. Its plans:

• Starter: $49 a month, "$39 per month if paid quarterly."
• Premium: $99 a month ($79 paid quarterly).
• Business: $199 a month ($158 paid quarterly).

The page's "Register now for free" button creates an account; no ongoing free plan is described. Minea suits a seller whose rivals advertise mainly on Facebook and who is happy to wait for its other networks.

Is AdSpy a PiPiAds alternative?

Only if you don't need TikTok. AdSpy is one plan at $149 a month as of 11 November 2026, covering Facebook and Instagram ads. TikTok is not mentioned anywhere on its homepage, and there is no trial or free plan.

AdSpy's homepage calls itself "the largest searchable database of Facebook and Instagram ads in the world" and prices it as "virtually unlimited usage for just $149 per month!" It adds that "this is an introductory offer and will not be the same for long!", with no end date. If you came to PiPiAds for its Facebook side, AdSpy, by its own description, is a deeper Facebook and Instagram database at three times the Basic price. We compared it with its own alternatives in our AdSpy alternatives breakdown.

Where does ecvision fit?

ecvision does a different job: it reads one named rival's Meta ads next to their store, meaning their catalogue, prices and social accounts. It does not cover TikTok ads; ad tracking on ecvision is Meta only. As of 11 November 2026, Starter is $20 a month for your store plus 5 rivals.

The social accounts include a rival's TikTok account itself, with its follower counts and posts. The Free plan reads for 7 days, then pauses.

ecvision is not an ad database. You add the rivals you already know, and it reads each one's ads and shop on a schedule. The plan lines, from ecvision's own pricing page on 11 November 2026:

• Free, $0: "Your store plus 5 rivals, read for 7 days from setup." After that week, the workspace is paused.
• Starter, $20 a month: "Your store plus 5 rivals", "3 months of history", "Every ad they run on Meta", "Catalogue, prices and social accounts" and "1 AI assistant connection".
• Growth, $60 a month: "Your store plus 10 rivals", "6 months of history", "Scan as often as daily", "Every ad they run on Meta" and "4 AI assistant connections".

ecvision has no self-serve sign-up. The button reads "Book a call", and the note under it says: "On the call we set up your workspace on Free. Write one line and add a card, and your first month of Starter is free." The full plan breakdown is on ecvision's pricing explained.

ecvision fits a Shopify founder who knows their few real rivals and mostly wants to know what those rivals are doing, not what is trending across thousands of advertisers. If your rivals mainly advertise on TikTok, ecvision will miss that side of them, and one of the TikTok options above is the better pick.

How do you choose, with one rival in mind?

Start from where your rival's ads actually run, then from how many rivals you watch. TikTok-heavy rivals point to PiPiAds or Creative Center. Rivals spread across many networks point to BigSpy Growth. Meta-heavy rivals you know by name point to Meta Ad Library or ecvision.

Say you sell activewear, and a rival you know starts pushing a new legging line. Before paying for anything, look them up in TikTok Creative Center and in Meta Ad Library. If most of their ads turn up on TikTok, PiPiAds Basic or Creative Center is your tool, and a Meta-only tool would show you the smaller half. If most turn up on Facebook and Instagram, and you also want to see whether they cut the legging's price or added colours in their shop, that is the ecvision job. If their ads show up everywhere, including Google and YouTube, BigSpy Growth is the one search that holds all of it.

That check costs nothing, and it tells you which column of the table to read. For a wider view of the category, our roundup of Shopify spy tools covers store-side tools as well as ad spies, and our Atria alternatives comparison covers AI ad-creative research tools.

Checklist before you switch from PiPiAds

1. Find where your rivals' ads run, using the two free official libraries first.
2. If TikTok matters, keep only the tools whose plan at your budget names TikTok: PiPiAds, TikTok Creative Center, or BigSpy from Growth.
3. Check whether "free" means a plan you keep or credits that run out.
4. Read the price on the vendor's own pricing page on the day you buy. PiPiAds shows struck-through prices, and BigSpy shows annually billed prices beside the monthly ones.
5. If you know your rivals by name and they mostly run Meta ads, decide whether you also want their shop changes beside their ads.