· Thomas Pham
Meta vs Google vs TikTok Ad Libraries: What Each Shows
Meta, Google and TikTok all run public ad libraries, but none shows spend for an ordinary ad. What each one publishes, and the EU law behind the gaps.
Blog
How Shopify brands read their competitors: ads, products, traffic and social, with the numbers to back it.
· Thomas Pham
How often should you check on competitor Shopify stores?
Weekly is the floor. Daily only from 20 November to 2 December in 2026. Monthly for positioning. A check-in rhythm for each stage of a Shopify store.
· Thomas Pham
Black Friday Competitor Research Checklist for Shopify
Compare what your rivals did last Black Friday with what they sell now, then pick your own offer per product line before the price war starts.
· Thomas Pham
What to do when a competitor cuts prices on Shopify
A rival dropped their price. Before you match it, run three checks: what's your floor, is it the same offer, and is the cut lasting? Then decide.
· Thomas Pham
Competitor price monitoring apps for Shopify, compared
Prisync, Price2Spy, CompeteTracker and PriceKit, priced plan by plan from their own pages on 8 October 2026, with who each one fits.
· Thomas Pham
Jewelry price drop: a sale or a gold price move?
A rival's gold piece got cheaper. Here is how to tell a real markdown from a metal-rate reprice, and why a struck-through price doesn't settle it in jewelry.
· Thomas Pham
How to track a competitor's sales calendar on Shopify
A rival's sale dates, depth and products can be rebuilt from their storefront prices over time. How to log them, and the discounts that never show.